SPORTY'S TOOL SHOP

186,120

Total Universe 

$100.00/M

9,616

30 Day Buyers

+ $30.00/M

16,903

60 Day Buyers

+ $25.00/M

24,028

3 Month Buyers

+ $20.00/M

55,905

6 Month Buyers

+ $15.00/M

99,024

12 Month Buyers

+ $10.00/M

186,120

24 Month Buyers

$100.00/M

 

Promotional Offers

+ $10.00/M

 

Non-Affinity Pub Rate

$75.00/M

 

Publisher/Fundraisers

$75.00/M

 

Counts Thru 3/31/24

 

When homeowners are looking for quality products to help them accomplish a difficult or unusual task, they turn to Sporty’s Tool Shop for the widest selection of time-saving tools available. In keeping with Sporty’s philosophy of “work smarter, not harder”, these affluent buyers are willing to purchase the items they need to tackle those do-it-yourself products at home. Sporty’s offers this rapidly growing list of buyers a range of unique products for home, lawn, garden, garage and organization.

Dollar select is cumulative within recency.

Demographics/Profile:

25% Female/71% Male
Average age 54
$100,000 Average household income
99% Homeowners

$92 Average Order

Reuse and exchange are available.

Key coding and telemarketing are not available.
Net name will be calculated against the mailer's merge.  Computer verification must be supplied.

List owner requires gross payment on selection charges.

Payment must be received within 60 days of mail date or order will revert back to gross names.

Cancelled orders are subject to a $100/F cancellation fee plus run charges and shipping.
All orders cancelled after the mail date or merge are required to pay in full.

Updated monthly.

Selects:

1 Month Hotline

$30.00/M

2 Month Hotline

$25.00/M

3 Month Hotline

$20.00/M

6 Month Hotline

$15.00/M

12 Month Hotline

$10.00/M

$100+

$40.00/M

Gender/Sex

$10.00/M

$0 - $49.99

$25.00/M

$50 - $74.99

$30.00/M

$75 - $99.99

$35.00/M

State

$10.00/M

 

Addressing: 

Run Charges

$10.00/M

Email Delivery (flat fee)

$50.00/F

FTP

$75.00/F

  • 5,000 Name Minimum Order 
  • 85% Net Name available on orders of 50,000 or more ($10.00/M Run Charge)
  • Exchange is available
  • Broker Commission 20% on base
  • Agency Commission 15% on base
  • Cancellation fee at $100.00/F: Cancelled orders are subject to a $100/F cancellation fee plus run charges and shipping. All orders cancelled after the mail date or merge are required to pay in full.
  • Required: 3 day lead time on all orders.

www.sportys.com/toolshop/